Google Ads Revision for Cancer Education website (for a Google Ads Grantee)
What needs to get done
We currently have a Google Ads grant that provides us with a significant amount of funds for Google Ads campaigns. We need help with revising and optimizing our existing campaigns.
Note: we have both Spanish and English campaigns running. We would also like to create a Mandarin version, but that is not part of this project.
We will have help to revise the Spanish campaign to bring it into alignment with the English version. No translation skills are required of the volunteers.
How your contribution will help
We can reach MANY more people with important cancer treatment, biology and survivorship information if our Google Ads campaigns were optimized.
The increasing complexity of SEO and the Google Ads construction process make it difficult for us to do without assistance. There is also a chance that if the campaigns are not optimally deployed, that Google will rescind our funding. This would greatly impact our reach.
What you will get out of it
The volunteer(s) will have the ability to quickly help thousands of people gain reliable information about cancer. Our goal is to empower as many people as possible, and this will go a long way toward helping us achieve that. The results will be immediately available via Google Ads and Google Analytics, allowing the volunteer(s) to immediately see the impact of their work on cancer patients and their caregivers.
Of course, they will meet some nice people, and maybe learn some biology.
